Attention recent MBA grads and pencil pushers, please consider yourself warned…you’re not going to like this post. Because it’s about measuring corporate social responsibility efforts and how this conversation is starting to make me a little bit, um…CRANKY. Because you see, my faithful ROI chasers, you’re kind of missing the point of Corporate Social Responsibility (CSR) by demanding a “social impact” calculation before you’ll even glance in the direction of CSR. You insist on “proof” that this will positively influence your business model before you condone even the smallest projects. Or perhaps you reluctantly agree to pilot an initiative, then rush to measure its impact nine ways to sundown and come up short in the tangible “proof” department.
Your Next Partnership May be Right in Your Backyard
When it comes to recruiting community business partners, non-profit organizations are astute at leveraging the resources at hand. Frequently, this includes Board member connections. It also pays to reach out to community “neighbors”, according to Linda McNeill, Executive Director of Portland, OR-based Step It Up, Inc.
Project Management for Entrepreneurs and Small Businesses – Day 7 (Revealing the Secret Ingredient to any Successful Project)
The last posting in this series will reveal the one secret ingredient that allowed us to survive this entire “learning experience” case study with our “New Fangled Website”. The one thing that ensured, at the end of the day, that we actually DID end up with a product, however delayed it was. It’s not a secret project management technique. It’s not a process or scientific concept.
Rounding Out Your Inner Circle
Most of us don’t give whole lot of thought to our commitment to these relationships – if they’re positive, they just seem to float along effortlessly. If they’re negative, we tend to either ditch them or make the choice to keep them and complain about them incessantly. A model called the Hierarchy of Relationships helps us be more intentional in our interactions with others.
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